How To Send Second Chance
Offers On eBay
We found a way to get the maximum results
for this great feature
by Kelly Johns
Most people never use the second chance offer
on eBay and they are missing out on a lot of sales.
Any time we have an auction that closes at a good price, we always go to the second chance option that eBay lists directly on the closed auction and we send out an offer to the next bidder letting them know they can still get the item at their bid.
For awhile, we didn't have a lot of luck with this until we tested different techniques and we finally found one that works really good.
We select the 3 day option which
gives the bidder 3 days to decide if they want to purchase the item. We also
include this text with the offer:
Hello, we only have a few of these left, let us know if you would like
one...this expires in 3 days with no exceptions, thank you for bidding with
ALLAuthentic.com!
That line of text works very well in combination with the 3 day offer because it lets them know you only have a few left, and it also lets them know that the offer will expire fast so they need to make a decision.
We noticed that when we started using this method, we averaged almost a 40% close rate on the second chance auction. If you have multiples of an item, this is a great way to move product fast. Although bidders love no reserve auctions, they hate to wait around to see if they are going to win, especially if they really want it. This gives them a chance to get it at what they were willing to pay and get it now.
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